Get Ready for Fall!
The 2026 Macaroni KID Back-to-School Campaign
Fall is one of the busiest times of year for local families—and one of the best times for your business to get noticed. As parents search for classes, activities, events and resources for the new school year, we're helping connect them with local businesses like yours.
Reach 9,100+ Local Families
Every opportunity below includes exposure across both Macaroni KID Allentown AND Macaroni KID Bethlehem, giving your business access to a combined audience of more than 9,100 subscribers throughout the Lehigh Valley.
🍎 Why Fall?
Families are making plans, signing up for activities, choosing after-school programs, looking for weekend fun, and filling their calendars for the months ahead. If you're enrolling students, hosting an open house, launching a fall program, or simply looking to increase visibility, this is the time to be in front of them.
Choose Your Fall Marketing Strategy
📧 Dedicated Eblast 📰 Newsletter Intro ❤️ Locals We Love 📅 Featured Event ✍️ Sponsored Article 📣 Website AdvertisingDedicated Eblast
The ultimate spotlight for your business.
Put your business front and center with a dedicated email sent to our local Macaroni KID audience. Your message gets the spotlight without competing with other businesses in the newsletter.
Share your fall programs, registration information, special offers, events, photos, links, and anything else you want local families to know.
⭐ Very limited availability: Only one dedicated eblast is available each month.
Locals We Love Feature
Let local families get to know the people and story behind your business. We'll create a dedicated spotlight featuring your programs, services, personality, and what makes you unique.
Featured Event
Hosting an open house, registration event, workshop, special class, or fall program? Put your event in front of families actively searching for things to do.
Sponsored Article
Have more to say? A Sponsored Article gives you room to tell your story and educate families about your programs, philosophy, services, or what makes your organization special.
Website Advertising
Want to stay in front of local families beyond a single promotion? Website advertising gives your business consistent visibility across our sites throughout the month.
Sidebar Ad
$150/month
$375 for 3 months
A budget-friendly way to maintain consistent visibility.
Leaderboard Ad
$200/month
$500 for 3 months
A larger, more prominent placement for businesses looking for increased visibility.
Bundle & Save
Combining multiple placements can help you stay visible throughout the season instead of relying on a single touchpoint.
🚀 Fall Full-Season — $500
Dedicated Eblast + Newsletter Intro + Featured Event + 1 Month Leaderboard Ad
Not Sure What You Need?
Tell me what you're promoting, what you're hoping to accomplish, and your budget. I'll recommend the combination I think will give you the best bang for your buck.
✉️ EMAIL SAMMore Ways to Get in Front of Local Families
Looking beyond the Back-to-School Campaign? Check out these upcoming opportunities.
Ultimate Party-Planning Guide
Put your business in front of families planning birthdays, celebrations, and special events throughout the year.
JOIN THE PARTY GUIDE →12 Days of Giveaways
Join one of our biggest holiday promotions and get your business in front of local families during the holiday season. COMING SOON!
JOIN THE GIVEAWAYS →Let's Make This Your Best Fall Yet!
Ready to reach thousands of local families through two established Macaroni KID sites?
✉️ LET'S TALKsamfiller@macaronikid.com
Macaroni KID Allentown & Bethlehem
Connecting local businesses with local families.
